To propel the economic growth and social empowerment of Indigenous communities across Canada by strategically designing and developing an advanced employment website.
Generate excitement and engage a diverse audience by producing a captivating TV
commercial and accompanying online ads that showcase the website’s unique offerings to drive high conversion rates, sign-ups, awareness, in-line with the main Campaign KPI goal of attracting new resumes/job applications for ITAC’s Partners & Members.
Client: Govt of Canada
Indigenous Tourism Association of Canada
Platforms
Broadcast Television, Online Media, Google Search and Social Media
Deliverables
Online Recruitment Portal and Promotion - Website, TVC, Online Rich Media Ads, Social Ads